Many who live in countries without access to clean, potable water out of the taps in their homes, office, or public space often struggle to find solutions to their water problem. Buying plastic bottles of drinking water is often expensive and causes environmental pollution; therefore, many prefer to buy water…
Our faces are the first thing people see when they meet you or walk past you in public. We lock eyes with people we are in conversation with and like to notice facial features as if they are extensions of someone’s personality. Suffice to say, our faces are important parts…
There’s a reason marketing is such a dynamic field. There is space for everyone in the marketing arena – analytical and creative professionals alike. Growth is a top priority for over half of CIO’s, making increasing sales the endgame for all businesses, and a clever marketing idea or two are…
Every experienced, established, and skilled business professional knows and understands how utterly competitive a career in business management can be, and it is for this reason that you must strive to stand out from the crowd as well as having a true and genuine passion for the business you are…
Imagine this scenario. You wake up one morning, splash some water across your face, and look in the mirror. What is normally a crystal clear image of yourself looking back at you is blurry in some areas. You rub your eyes and wash the mirror, because surely there must be…
Traffic from mobile devices now makes up more than half of all website visits. It’s a booming and lucrative market, but one which too many businesses neglect to cater for. Websites that are poorly optimized for smartphone screens can look ugly, erratic and even glitchy. #1 Choose a responsive theme…
Every business owner can attest that more productivity and flexibility have been seen through the use of the internet. What business owners need from internet providers is completely different from what individual mobile users need. This is because the internet meant for business use covers communication through email, chats, social…
In our online world, the hottest commodity your eCommerce business has is data itself. Business processes, like your marketing strategy and SEO strategy, all feed on data. All your decisions about your business rely on the information you gather in the form of facts, trends, and numbers. In one word,…
From the famous online personalities of Charli D’Amelio and Addison Rae to the viral 60-second snapshots making their way across global social feeds as we speak, it’s no surprise that TikTok has become the newest online phenomenon for a young digital native audience. With over 689 million monthly active users…
Green marketing or sustainable marketing is a way to do business that is environmentally safe. Whether you prefer the term ecological marketing or environmental marketing, they refer to the same concept. The very first workshop on ecological marketing was held in 1975 by the American Marketing Association. Green marketing, today,…
