Green marketing or sustainable marketing is a way to do business that is environmentally safe. Whether you prefer the term ecological marketing or environmental marketing, they refer to the same concept. The very first workshop on ecological marketing was held in 1975 by the American Marketing Association. Green marketing, today,…
As each person has unique tastes and bodily needs, each of us has our favorite foods and preferred diets. There is no single, universal diet that will work for everyone as we need different ingredients and flavors. While some people enjoy diets like paleo, gluten-free, keto, vegan, Mediterranean, vegetarian, and…
With so many variables and so many different costs to consider, creating a construction budget can be a challenge to even the most experienced contractors. This guide is here to help construction business owners create more successful budgets for construction projects. Consult Your Client The first step to creating a…
Mailing lists are not just for sending fliers and brochures. Leveraging email lists is an essential part of successfully marketing strategies. Engaging directly with customers and clients can lead to more sales, customer loyalty, and other benefits. Here are some of the pay-offs of using email marketing! Connect directly with…
Even small business can operate on an international scale thanks to the internet and the many affordable, innovative new tools hitting the market. All you need is a smart system in place, an international outlook, and of course to know how to advertise to new markets. This can all seem…
Making the workplace more accommodating for your employees helps keep their morale high. When workers come into their job, they make have mixed emotions. Some may be there just for the money, while others genuinely want to help customers. When people are engaged, more work can get done. Here are…
Some see security as a relatively straightforward business. To most, security guards that patrol banks or museums are the whole security apparatus that they represent. In many cases, this couldn’t be further from the truth. Physical security, information security and human behavior are all major security concerns. Security agencies must…
Women are born beauty conscious; they love to look beautiful and they prefer beautiful things. This is the main reason that beauty products are in demand and have a very huge market that is flourishing day by day. All the women who love to look up to date in their…
Planning for the world after you pass is not something anyone looks forward to, but everyone needs to do. Estate planning means ensuring that your affairs are handled how you see fit, and your loved ones are protected according to your wishes. Take the time to set up your life…
January can be a really difficult month for many families, couples and individuals, as the holiday season fades into the background and we are left with mounting debt from over-indulgence and a glum start to the New Year. Reed calls this a ‘Money hangover’ – an apt term to describe…
